Athletes do not settle for average. And neither does Adidas. They have a clear mission: To be the best sports brand in the world. Adidas is the best when they are the credible, inclusive, and sustainable leader in our industry.

Everything Adidas does is rooted in sport. Sport plays an increasingly important role in more and more people’s lives, on and off the field of play. It is central to every culture and society and is core to our health and happiness. Teaming up with top athletes and influencing artists, the brand brings together innovative technologies with eye-catching design.